Our tiny, single bathroom was a shared disaster during COVID lockdowns
Have you ever really had a look at the products in the toilet spray sector? Probably not, it’s a weird category to be researching. I started looking around myself after being imprisoned (voluntarily stayed) in my apartment with two boys during consecutive lockdowns in 2020 Sydney, Australia.
The prolonged close-quarter living with a single toiletleft much to be desired.
Foghorns & Aerosol Eyesores
I tried everything from sprays to candles to diffusers to drops and I found a whole lot of:
- Ugly packaging
- Chemical, synthetic fragrances
- Plastic
- Formulas that just didn't work
Plus, a tonne of products popped the word "poo" on their packaging (not a vibe)!
Cue No.2 post-flush perfume drops. I started making my own formulas as a bit of a hobby (wow does that sound sad?) & that quickly turned into a quest for desirable packaging that I would be proud to display.
A Royal Flushin' Success
After many blind scent tests on our friends, I finessed a formula to save nostrils — and reputations.
With a personal vendetta against every toilet fragrance with the word ‘poo’ on the packaging (gross!) I coined No.2, a cheeky play on Chanel No.5 and homage to our favourite household euphemism for when you need to go. It's gone on to sell out 4 times over!
Beauty, Brains & Good Scents
Of course, No.2 looks beautiful on your bathroom shelf, but it’s also functional magic — eliminating unwanted odours and keeping your reputation perfectly intact.
Don’t just take our word for it. 350+ five-star noses have dubbed No.2 the saver of marriages, nostrils and reputations everywhere. More good scents ahead!
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Made in Australia
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No Synthetic Fragrances
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Vegan & Cruelty Free
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Nullifies Unwanted Smells
